In the last decade, social platforms on the Internet have opened up to a large group of users. At the beginning of social media it was mainly young people who were enthusiastic about it, but older people are increasingly becoming the target group you need to focus on.
Therefore, social platforms have become an important marketing tool for companies, artists and politicians.
Social media marketing includes all measures that contribute to achieving corporate goals such as positive branding, the acquisition of new customer connections or the sale of services or products.
